Principal Growth Media Strategist
About the positionResponsibilities• Develop and execute full-funnel media strategies that balance efficiency, scale, and learning across Chime's addressable markets. • Lead planning and forecasting for Chime's multi-channel, eight-figure media budget, ensuring capital is deployed effectively across audiences and channels. • Partner with Analytics and Finance to connect spend to business outcomes through experimentation, attribution, and media mix modeling. • Translate performance data into actionable insights and real-world optimizations that improve acquisition efficiency and ROI.• Build scalable frameworks for planning, reporting, and post-campaign learning that strengthen collaboration and transparency across teams. • Work cross-functionally with Product Marketing, Creative, Analytics, and Finance to align investments with company priorities and performance goals. • Manage relationships with external agencies and media platforms to ensure accountability, innovation, and creative enablement. • Create and deliver clear, data-driven narratives for executive audiences that summarize results, learnings, and strategic recommendations.Requirements• 8+ years of experience in performance marketing, media strategy, or growth analytics, preferably in both in-house and agency environments. • Proven success managing and optimizing large-scale, multi-channel media budgets. • Strong understanding of measurement and attribution, including MMM, incrementality testing, and in-channel analytics. • Experience with media planning, forecasting, and investment modeling tied to CAC, LTV, and ROI goals. • Ability to bridge strategy and execution, connecting detailed analysis to strategic decisions.• Strong communicator who can simplify complexity and influence senior stakeholders. • Demonstrated success leading cross-functional collaboration in fast-moving, data-driven organizations. • Bachelor's degree in Marketing, Business, Economics, or a related field preferred. Benefits• Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices, plus team and company-wide events depending on location. Whether you're coming in regularly or are part of our fully remote program, you'll stay engaged with your work and teammates.• In-office perks including backup child, elder, and/or pet care, plus a subsidized commuter benefit to support your regular commute• Competitive salary based on experience• 401k match plus great medical, dental, vision, life, and disability benefits• Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off• 1% of your time off to support local community organizations of your choice• Annual wellness stipend to use towards eligible wellness related expenses• Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents• Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more.• In-person and virtual events to connect with your fellow Chimers—think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too! • A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress Apply tot his job