Senior Media Strategist – Growth Squad
Job Description:• Develop and maintain channel-level performance forecasts• Manage performance metrics (ROAS, CPA, CPL) to operate within client-defined Contribution Margin (CM) boundaries• Collaborate with Paid Search, Programmatic, and other channel strategists• Lead the internal charge on GenAI creative solutions• Lead the strategy and execution across core social platforms (Meta, TikTok, Pinterest, Snapchat)• Interpret performance and lift data from third-party measurement and attribution toolsRequirements:• 6–9 years of experience managing and scaling high-budget paid media strategy• Strong grasp of mathematical and statistical concepts• Expert proficiency in advanced Google Sheets/Excel modeling is required• Fluency in all major social media buying platforms and ad managers• Ability to interpret and apply outputs from third-party attribution platforms• Demonstrated ability to apply emerging technologies, particularly GenAI, to creative strategy and optimization for performance gains• At least one current paid media certification (e.g., Meta Blueprint, TikTok Academy)Benefits:• Health Benefits (health, dental, vision, and life insurance)• 401K + 4.5% Match• Unlimited PTO• Fully Remote• 2PM Fridays, Every Friday Apply tot his job