[Remote] Senior App Growth Marketer – 8AV (8Media)

Remote, USA Full-time
Note:The job is a remote job and is open to candidates in USA. Eight Media is a venture studio focused on building and scaling consumer apps across various categories. They are seeking an experienced App Growth Marketer to lead full-funnel user acquisition and influencer-driven distribution for their app portfolio. Responsibilities• Own Full-Funnel App Growth• Develop launch plans and go-to-market strategies across multiple apps• Translate product value into short-form hooks, angles, scripts, landing pages, and paid creatives• Drive users through the funnel: install, activation, trial, paid conversion, and retention• Run ongoing experiments to improve onboarding flows, paywalls, pricing, and retention• Work closely with product to align growth strategy with feature development and user experience• Build and manage a high-volume pipeline of micro-influencers, UGC creators, and community ambassadors• Run a multi-account short-form content strategy (founder accounts, brand accounts, UGC repost channels)• Deploy performance-based creator campaigns tied to CPA, ROAS, LTV, and payback windows• Create briefs, scripts, messaging angles, and iteration frameworks for creators• Manage and scale paid campaigns across TikTok Ads, Meta Ads, Apple Search Ads, and Google UAC/YouTube• Build structured creative testing systems, including hooks, angles, CTAs, and formats• Identify early performance signals and scale winning concepts while eliminating low-performers• Integrate learnings across paid, UGC, and organic channels• Maintain discipline around profitable or near-breakeven acquisition• Own ASO strategy: metadata, screenshots, previews, keywords, and seasonal adjustments• Improve onboarding, trials, and paywall flows through structured experimentation• Use tools such as RevenueCat, Superwall, AppsFlyer/Adjust, Branch, Mixpanel, and Amplitude• Continuously refine in-app messaging, pricing, user flows, and subscription experience• Build dashboards for CAC, CPA, ROAS, LTV, payback, trial-to-paid conversion, and retention• Lead weekly iteration cycles to refine creatives, funnels, targets, and budgets• Translate data insights into clear creative briefs and product recommendationsSkills• Experience scaling at least one consumer mobile app (subscription or freemium)• 3–7+ years in mobile growth, user acquisition, or app-specific performance marketing• Strong background in short-form content strategy, paid acquisition, and influencer/UGC-driven growth• Deep understanding of app metrics, cohorts, funnel optimization, and creative testing• Hands-on experience with MMPs, attribution tools, subscription analytics, and ASO• Strong copy instincts, especially around hooks, angles, scripts, captions, and App Store copy• Comfortable working quickly, testing constantly, and making decisions with imperfect data• Experience scaling apps in AI, wellness, productivity, behavior change, or self-improvement• Background working with creator ecosystems or UGC-driven programs• Ability to create or direct short-form content for testing cyclesBenefits• Competitive base salary with performance incentives tied to ARR growth• Access to 8Media’s established creator and influencer ecosystem• A fast, experiment-driven environment that functions like a startup• A portfolio-style role with influence on which apps we launch, prioritize, and scaleCompany Overview• From rising influencers to established icons, we empower creators to build, scale, and monetize their social presence from zero to infinity.It was founded in undefined, and is headquartered in, with a workforce of 11-50 employees. Its website is Apply tot his job
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