Senior Data Analyst – CRM Testing
Job Description:• Partner with the Testing & Innovation team to thoroughly understand test methodology, objectives and implementation protocols• Conduct sophisticated analysis of test results to identify incremental lift, using advanced segmentation techniques and behavioral insights• Lead comprehensive A/B testing analysis, identifying statistically significant patterns and actionable insights• Design and execute complex, multi-variate test analyses that address ambiguous business questions• Translate analytical findings into strategic marketing recommendations and propose data-driven future testing opportunities• Communicate complex analytical insights to marketing stakeholders in accessible, actionable formats• Deliver compelling presentations of analytical findings and strategic recommendations to executive leadershipRequirements:• Three to five years of experience as a data analyst, including development of new analytic frameworks• Experience with A/B testing and experimentation• Strong proficiency in SQL• Extremely strong analytic thinker• Some experience with at least one visualization tool such as Tableau, Looker or Power BI• Knowledge of analytics tools such as Amplitude or Mixpanel is a plus• Strong communication and presentation skills• Extensive knowledge of quantitative analysis and statistical methods• A degree in Mathematics, Statistics, Computer Science, Engineering, or a related area of study• Experience in a gambling-related business is a plus• Experience conducting analysis of CRM, monetization, cross-sell or retention is a plus• Knowledge of sports betting, online casino, or related areas is a plusBenefits:• Full remote work• Competitive pay and benefits• Start-up culture backed by a secure, global brand Apply tot his job