[Remote] Field Marketing Manager (IT or SaaS Industry)
Note:The job is a remote job and is open to candidates in USA. netPolarity, Inc. is seeking a Field Marketing Manager to drive marketing initiatives within the IT or SaaS industry. The role involves planning and executing event marketing programs, managing budgets, and ensuring effective lead follow-up to support sales growth. Responsibilities• Plans, executes, and measures event and webinar marketing programs to grow sales pipeline and revenue for Field Sales organization• Provides onsite execution support for marketing programs• Tracks lead flow to ensure the appropriate Sales channels are following up with event attendees and campaign responders in a timely manner• Creates and manages program budget, measures ROI through metrics analysis and reporting, and identifies high performing topics relevant to finance leadersSkills• Proven track record of 3-7 years as an outstanding performer in an IT/ITES organization handling Field, Product and or Digital Brand Marketing• Capable of rapid learning, ability to stretch and take on complex assignments of significantly larger scope and exhibit passion, energy and ambition• Demonstrate self confidence influencing key stakeholders to get the job done• Proven track record executing multi-faceted event programs• Excellent interpersonal skills• Understands principles of Sales business/revenue/pipeline management• Strong content creation skills• Customer First Mindset• Comprehensive understanding of marketing strategy including project management for events, ensuring seamless coordination among internal and external stakeholders• Marketing campaign creation, ensuring timely and effective execution• Content creation and strategy for key subject areas to support ongoing engagement and thought leadership• Lead flow automation architecture concepts such as Lead Scoring, triggered campaigns, predictive scoring, propensity modeling• Microsite & landing page design concepts and technologies• Audience segmentation analysis and tools• Excellent written and oral communication and presentation skills• Ability to operate independently with minimal supervisionCompany Overview• netPolarity, a subsidiary of Saicon, is a certified Woman and Minority-Owned Business Enterprise, a leading full-service workforce solutions provider delivering contingent workforce staffing, payrolling, temp-to-hire and direct-hire services to Fortune 500 companies nationwide.It was founded in 2000, and is headquartered in Campbell, California, USA, with a workforce of 201-500 employees. Its website is Apply tot his job