Note: The job is a remote job and is open to candidates in USA. DealerOn is an online marketing company providing website and agency services to automotive dealerships across North and South America. The Senior Digital Advertising Consultant manages advertising campaigns for automotive dealer clients, providing strategic execution across various digital channels and mentoring junior team members.
Responsibilities
- Manage accounts through the life-cycle starting with on-boarding to regular day to day account management
- Respond promptly to client and internal requests within service-level agreements
- Maintain a client retention rate that meets or exceeds company expectations
- Act as a consultant by understanding each client’s core goals and aligning advertising strategies accordingly
- Plan advertising strategy on a monthly and quarterly basis with clients
- Execute, track, and present the results of key digital initiatives
- Identify opportunities to expand and enhance client advertising portfolios
- Ensure all accounts stay within defined budgets and meet client performance goals
- Regularly optimize campaigns based on company best practices and industry standards
- Deploy A/B testing and conversion rate optimization tactics to drive account improvement
- Partner with supervisors and managers to meet overall department performance targets
- Collaborate directly with specialists and fellow account team members on client strategies, deliverables and account performance
- Recognize and proactively take opportunities to share knowledge and serve as a digital advertising SME for our team and other teams at DealerOn
Skills
- Bachelor's Degree or equivalent experience
- Strong attention to detail with excellent communication skills, both written and verbal
- Proficiency with Google Ads, Microsoft Ads, Facebook Ads, and Google Analytics
- Skilled in Excel, Microsoft Word, and Outlook
- 4+ Years Experience managing digital campaigns
- 2+ Years Customer Service Experience
- Proven ability to manage and optimize accounts with large budgets
- Prior experience with digital marketing agencies
- Prior experience with ads management software such as Kenshoo, Marin, Doubleclick, Fluency
- Experience managing complex client relationships with confidence
- Google Analytics Certification
- Google Ads and Microsoft Ads Certifications
- Experience as a PPC analyst
- Project management experience
- Automotive marketing / automotive internet sales experience
Benefits
- Medical, dental and vision insurance
- Company matched 401K plan
- Flexible PTO + Sick Leave
- 6 weeks paid Parental Leave
- 8 Paid National Holidays
- Company-paid basic Life Insurance
- Voluntary supplemental Life Insurance
- Voluntary long-term/short-term disability insurance
- Voluntary Pet Insurance
- Optional Healthcare/Dependent Care FSA Account
Company Overview