Note: The job is a remote job and is open to candidates in USA. Employ is transforming how hiring gets done with innovative ATS solutions and AI companions. They are seeking a Senior Product Marketing Manager to lead the mid-market and enterprise go-to-market strategy, collaborating with various teams to enhance product launches and customer retention.
Responsibilities
- Own the end-to-end launch motion for high priority products — from positioning and messaging through field-ready assets and post-launch measurement
- Coordinate cross-functional launch execution across product, demand gen, sales, and customer success, keeping every release on time and on message
- Build product positioning in ways that resonate with mid-market and enterprise buyers
- Drive competitive displacement campaigns with objection handling, talk tracks, and enablement for the field
- Partner on win/loss analysis to feed insights back into positioning, product, and the field
- Equip the field with the right content at the right moment to accelerate deals and retention efforts
- Be the voice of the mid-market and enterprise customer inside the business, shaping how we position, sell, and retain across the segment
- Support retention and expansion narratives in partnership with customer success
Skills
- 4–7 years of product marketing experience, with a track record owning launches and GTM in B2B SaaS
- Fluency with mid-market and/or enterprise sales motions — you understand complex, multi-stakeholder buyers and longer sales cycles
- AI-native operator. You use AI tools to build content, enablement assets, and talk tracks — producing high-quality work at high volume
- Strong product instincts — you can become a deep product SME quickly and translate technical capability into buyer value
- An operator's mindset — you run the process and own the outcome rather than waiting for direction
- Excellent writing and storytelling, with the judgment to know what needs human craft and what can be accelerated
- Ability to work core Eastern Time (ET) business hours to effectively collaborate with globally distributed teams
Benefits
- Flexible work scheduling and paid time off
- Comprehensive benefits
- Career development opportunities
- Remote-first culture: Work from where you’re most productive while staying connected to a collaborative, high-energy team through virtual-first rituals and regular in-person meetups.
- Unlimited PTO: Trust-based time off so you can recharge and bring your best self to work.
- Comprehensive benefits: Medical, dental, and vision coverage to support you and your family’s health and well-being.
- Learning & development programs: Access to training, mentorship, and development resources to grow your skills — from HR operations to total rewards strategy.
Company Overview