Note: The job is a remote job and is open to candidates in USA. IRIS Software Group is a rapidly growing company that supports accounting firms with software solutions. They are seeking a Product Marketing Manager to enhance the positioning and communication of their Accountancy solutions in the US market, directly impacting sales success and customer engagement.
Responsibilities
- Building clear messaging and positioning for Accountancy software solutions serving US accounting firms and finance professionals
- Supporting go-to-market activity for new products, launches, and enhancements
- Creating sales enablement content including pitch decks, battlecards, competitor insights, and customer-facing assets
- Helping Sales teams improve engagement, conversion rates, and win rates
- Analysing market trends, customer feedback, buyer behaviour, and competitor activity
- Supporting campaigns that drive measurable commercial outcomes
- Translating technical, regulatory, compliance, or workflow-heavy topics into simple customer-focused messaging
- Working closely with stakeholders across Product, Marketing, Sales, and Customer Success teams
- Developing a deep understanding of US accounting firm challenges, workflows, and buying decisions
Skills
- Product Marketing experience within a B2B SaaS or technology business
- Experience supporting Accountancy, Finance, Tax, Practice Management, Compliance, Audit, or Professional Services software products
- Strong messaging, positioning, and go-to-market experience
- Confidence working with Sales, Product, and Marketing stakeholders
- The ability to simplify complex products and industry topics into clear customer value propositions
- Strong organisational skills with the ability to manage multiple priorities simultaneously
- A commercial mindset focused on pipeline, sales impact, customer acquisition, and revenue outcomes
- Operating in a fast-paced, evolving business environment
- Taking ownership and working proactively
- Influencing stakeholders without formal authority
- Working across multiple teams, products, and projects
- US accounting software markets
- CPA firm workflows
- Tax, compliance, audit, or practice management software
- Experience marketing to accounting firms, tax professionals, bookkeepers, or finance teams
- US accounting industry exposure
- Private equity-backed or high-growth technology businesses
Company Overview