Note: The job is a remote job and is open to candidates in USA. HardScope is at the forefront of the creator media revolution, transforming the way creators connect with audiences and brands. The Lead Analyst, Creator Strategy & ROI owns the analytical backbone of creator programs, turning performance data into clear strategy, recommendations, and reporting for brand partners.
Responsibilities
- Lead data-led creator strategy : size opportunities, prioritize creators, and shape program design using performance, audience, and cultural signals
- Own end-to-end ROI measurement for creator initiatives, including framework design, KPI definition, test design, and post-campaign readouts
- Build and maintain dashboards, scorecards, and reporting that quantify impact across awareness, engagement, consideration, and downstream conversion where available
- Translate data into clear narratives and recommendations for internal teams and senior client stakeholders, including quarterly and annual business reviews
- Partner with the Head of Agency to inform creator roadmaps, media mix decisions, and go-to-market plans using both historical results and forward-looking modeling
- Standardize measurement playbooks (baseline benchmarks, control methodologies, incrementality logic) for repeatable use across clients and campaigns
- Contribute to pre-sale intelligence: opportunity sizing, scenario modeling, and proof-of-concept analysis to support pitches and renewals
Skills
- 2–4+ years in analytics, media strategy, or measurement at a media agency, creator/partner team, or large brand-side marketing org
- Direct experience with creator and audience analytics platforms such as CreatorIQ, Tubular Labs, Talkwalker, StatSocial, YouGov, and similar tools used for planning and measurement
- Strong background in digital/media metrics (reach, frequency, engagement, CPx, lift, funnel metrics) and how they map to business outcomes
- Hands-on experience with data tools such as Excel/Sheets, BI platforms (e.g., Looker, Tableau, Power BI), and basic querying (SQL or similar)
- Demonstrated ability to turn fragmented datasets into clear, executive-ready stories and recommendations
- Experience collaborating with media buyers, planner teams, and creator/partnership leads on planning and optimization cycles
Benefits
- Equity (based on experience)
Company Overview