Note: The job is a remote job and is open to candidates in USA. Merge is a licensed financial institution building regulated stablecoin payment infrastructure. They are seeking a freelance email marketer or a small agency to partner with them on an ongoing basis to manage their newsletter and email marketing efforts.
Responsibilities
- Building and sending our recurring newsletter in Mailchimp, on a set cadence
- Formatting and laying out content we provide (copy, links, visuals) into clean, on-brand email templates
- List management and segmentation (e.g. prospects vs. clients vs. investors, by vertical or region)
- Basic performance tracking — open rates, click-through rates, unsubscribes — with a short recap after each send
- Light copyediting and subject line suggestions to improve engagement
- Ongoing template maintenance/improvement in Mailchimp as our brand and content evolve
Skills
- Hands-on Mailchimp expertise (template building, automation/journeys, segmentation, deliverability basics)
- Comfortable working with a lean team and turning around sends on a defined schedule without heavy hand-holding
- Good eye for clean, professional email design — nothing gimmicky
- Reliable and responsive; this is a recurring relationship, not a single project
- Experience running newsletters for B2B, fintech, or financial services companies (nice to have, not required)
Company Overview