Ecommerce SEO Specialist for Genuine TAG Heuer & Omega Bracelets/Straps (Shopify, UK)

Remote, USA Full-time
I run a UK-based Shopify store that sells:Genuine TAG Heuer and OMEGA OEM bracelets and strapsOEM clasps, buckles and bracelet linksI’m looking for an Ecommerce SEO specialist to help grow organic traffic and sales for these products, with a strong focus on:Product pages for specific models and reference numbersCollection pages (TAG/Omega, model family, size, material, finish)Long-term, stable SEO rather than quick hacksThis is not a generic “write some blogs” job – I need someone who understands buying-intent searches, like:“TAG Heuer Aquaracer bracelet replacement”“Omega 1610/930 bracelet UK”“TAG Heuer [model/reference] strap / clasp / buckle”…and can help me capture those searches.What I need you to do1. Audit & quick winsPerform a technical SEO audit of my Shopify storeFix or clearly recommend fixes for:Site structure, crawlability, indexing, internal linkingDuplicate/thin content, broken links, redirectsBasic performance issues that affect SEOOptimise existing product and collection pages, starting with my best sellers (TAG and Omega bracelets/straps/clasps)Improve on-page SEO:Meta titles & descriptionsH1s and on-page copyInternal links between related products and collections2.Keyword strategy & contentDo keyword research around:Brand + model + “bracelet / strap / clasp / buckle”Reference numbers (e.g. “BA0824 bracelet”, “1610/930 bracelet”)Replacement / extra links / adjust bracelet etc. Create a simple content & landing-page plan that supports sales, e.g.:How to find the correct TAG Heuer bracelet for your watchWhat Omega bracelet reference numbers meanHelp structure collections/filters so they work well for users and SEO. 3. Ongoing optimisation & authorityUse Search Console and analytics to spot opportunities and improve pages over timeAdvise on white-hat link opportunities (watch blogs, forums, relevant industry sites)Provide a short monthly summary:What you didChanges in rankings/traffic to key pagesWhat you recommend nextIdeal freelancerPlease apply only if you:Have strong Ecommerce SEO experience (Shopify is a big plus)Understand product-page SEO and model/reference-based searchesAre comfortable with:Google Search Console & AnalyticsAhrefs / SEMrush or similar toolsScreaming Frog or similar for auditsCan communicate clearly and set realistic expectationsBudget &I’m looking for an ongoing collaboration, starting with a smaller number of hours and growing if it works well.Rough budget: around £400–£700 per month (roughly $25–$40/hr, depending on your experience and how many hours you recommend). When you apply, please answer:What would your first 90 days on this project look like? Share 1–2 examples of Shopify or Ecommerce SEO work (what you did + key results). Briefly explain how you approach SEO for specific product references and model numbers. Apply tot his job
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