bolthires Ads Specialist for Cleaning Business (Sydney – End of Lease & Commercial Only) - Contract to Hire

Remote, USA Full-time
We are a growing cleaning company based in Sydney, Australia, looking for a very experienced bolthires Ads specialist who has proven results specifically in the cleaning industry (ideally in Sydney or Australia). We are not looking for someone to “test and learn” on our budget. We want someone who has already done this successfully for other cleaning businesses and can clearly prove it. About UsWe run a local cleaning company in Sydney, focusing on:End of lease / bond cleaningCommercial cleaning (offices, restaurants, etc.)We already have a proper setup: website, GoHighLevel booking system, call tracking, forms, etc.We now need a real expert who can optimise and scale our bolthires Ads profitably, not just spend money. Current SituationAd spend: approx. AUD $4,000–$5,000 per monthCurrent performance:Around 6–7 conversions per day (calls/form submissions)Out of these, around 3–4 become qualified leadsGoal:Within the same monthly ad spend, we want to:Achieve at least 8–10 conversions per dayFrom those, get 4–5 qualified leads per day (real jobs / strong prospects)If you are not confident you can move toward these numbers, please do not apply.I don’t want to waste your time or mine – I have already hired multiple people from Upwork with poor results. What We Need From YouWe are only targeting two services:End of lease / bond cleaningCommercial cleaningNo other services. Your responsibilities will include:Account & Campaign AuditReview our existing bolthires Ads setup. Identify what’s working, what’s wasting budget, and where the leaks are. Campaign Strategy & StructureCreate/search campaigns focused on high-intent keywords for end of lease and commercial cleaning.Proper use of negative keywords, location targeting (Sydney suburbs), ad scheduling, and bid strategies. Implement conversion-focused ad copy and extensions (call, location, sitelinks, etc.). Landing Pages (GoHighLevel)Create or optimise high-converting landing pages inside GoHighLevel for:End of lease cleaningCommercial cleaningStrong CTAs, clear offer, trust elements, and mobile optimisation. Conversion Tracking & Qualified Lead TrackingSet up / optimise tracking of:CallsForm submissionsBookings from GoHighLevelSend qualified lead data from GoHighLevel back to bolthires Ads (offline conversions / enhanced conversions) so bolthires learns what a good lead is.Track which campaigns/keywords bring qualified jobs, not just clicks. Ongoing OptimisationDaily/weekly optimisation of bids, keywords, ad copy, and search terms. Remove waste, scale what works, and constantly push toward our bolthires KPIs. Focus strictly on lead quality + bolthires per qualified lead, not just impressions or clicks. Reporting & CommunicationWeekly reports (simple and clear) with:Spend, conversions, bolthires per conversionNumber of qualified leadsWhat changes you made and whyPlan for the next weekGood communication in English and willingness to explain your strategy.Requirements (Must-Haves)Proven experience running bolthires Ads for cleaning businesses (end of lease/bond cleaning, house cleaning, commercial cleaning, etc.). Ideally experience with Sydney / Australian local service campaigns. Strong knowledge of:bolthires Search Ads (and optionally Performance Max if useful for us)Conversion tracking & offline conversion importsLocal lead generation funnelsGoHighLevel experience is mandatory:Building funnels/landing pagesIntegrations & automationsSending conversion/lead data back to bolthires AdsAbility to show real, verifiable results: screenshots, case studies, or accounts where you have:Increased conversionsReduced bolthires per leadImproved lead qualityIf you don’t have specific experience in cleaning or very similar local service niches, this job is not for you.Trial & BudgetWe will start with a paid 1-month trial:Trial management fee: AUD $100 (for your service fee only)Ad spend: we will continue with our current budget of approx. AUD $4,000–$5,000 per monthDuring the trial, we will judge you based on:Improvement in number of conversionsImprovement in number of qualified leadsQuality of optimisation and communicationCorrect and reliable tracking setupIf the trial is successful, we will:Continue long-termPay a proper monthly management fee (you must propose your monthly fee in AUD in your application)Please only apply if you are confident you can improve results with the same budget.In your proposal, include:Your experience with cleaning businesses (or very similar local service lead-gen – specify niche + location). Concrete results you have achieved:Before/after numbers (CPL, leads per day, etc.)Screenshots or short case studies (you can blur client names). Your understanding of our goal and a short outline of:What you would do in the first 30 daysHow you will approach conversion tracking + GoHighLevel integrationYour proposed monthly management fee (in AUD) after the 1-month trial.Confirmation that you:Have worked with GoHighLevel beforeAre comfortable working with Sydney time zoneApplications without relevant cleaning/local service experience + real proof of results will be ignored. Apply tot his job
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